[Infographic] Find out How and Why Corporations are Using Social Media to Gain Exposure and Generate Leads


The following Social Media is Going Corporate infographic was created by MBAPrograms.com and it showcases how and why businesses are using social media and how small and large businesses are tweeting, pinning and posting to gain more brand awareness, generate leads and engage with their customers and fans.

Here some interesting highlights from the infographic:

  • 94% of corporations use social media
  • 85% say using social media has increased brand awareness
  • 74% saw an increase in website traffic
  • 58% use it for lead generation and building brand loyalty
  • 76% plan to increase their use of YouTube and video marketing
  • Favorite social sites are Facebook (92%), Twitter (82%), LinkedIn (73%) and blogs (61%)
  • 58% of Fortune 500 companies had Facebook pages in 2011, 62% had Twitter accounts

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3 Comments

Filed under Blogging, Branding, Facebook, Infographics, LinkedIn, Pinterest, Social Media Marketing, Twitter, YouTube

3 responses to “[Infographic] Find out How and Why Corporations are Using Social Media to Gain Exposure and Generate Leads

  1. I am continuously searching online for ideas that can assist me. Thanks!

  2. I had not realized that 94% of corporations were already using social media at this point. Social platforms are definitely the new “handshake” in business relations and I find, as someone who has been looking for unemployment, that traditional company roles are now requesting social media experience or, at the very least, familiarity with social media concepts. Understanding web marketing and Internet relations is definitely becoming a popular prerequisite for HR, advertising, marketing, and writing positions. I feel that now is the best time to jump on the wagon and learn the various aspects of social media. I mean, colleges (although not enough) are just now starting to teach social media as an entity all by itself, meaning the next wave of telecommunications is upon us.

  3. You’ve made some decent points there. I looked on the internet for additional information about the issue
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