Not surprisingly, the top 9 networks are Pinterest, YouTube, Google+, Instagram, Tumblr, Facebook, Twitter, LinkedIn and Foursquare. Depending on your business, you might not take advantage of all, but use at least a few. The research for this infographic was conducted by the SDL Social Media Team and it was created by SDL SM2 and Bizango Business Websites. It provides helpful tips on each of the above mentioned social platforms to help you get a very basic understanding. Great for beginners, but not enough detail for the advanced social media manager.
Here’s how SDL SM2 ranked the Top 9 Social Networks for Small and Medium-sized Businesses based on the following criteria:
- Reach: How Many Members
- Time Investment Required
- Quality of Interaction (from a business perspective)
- Fun (our highly-scientific and proprietary research)
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This is a great reminder of the differences between the social media platforms. I’m scheduled to talk to a client about what platform suits their business best. I’ll definitely touch on some of these points. Thanks!
This is a great visual for beginners! We will certainly share with some of our clients who are just starting in the social media world! With so many options, it can be overwhelming. This helps narrow the focus!
So happy to be able to help Melissa. Good luck to you!
Thats great. Looks like a good resource – might use it myself for a presentation later today!
LinkedIn for me, no matter what business you are in, whether its just an interest or a hobby, there are groups for you.
if you engage the groups in the appropriate manner and build the right connections the results can be devastating.
http://www.stehughes.net/2012/11/how-to-use-linkedin-to-drive-massive-traffic-to-your-site/
Love the info graph. I have a blog that aligns with the same perspective regarding the most valued Social Media Sites for Business. No doubt about it that the sights mentioned above are the cream of the crop for entrepreneurs as well!