Tag Archives: Blogging

[Infographic] 12 Things to do After You’ve Written a New Blog Post


You’ve spent a ton of time researching and writing your blog post for the world to see and, hopefully, share. Even the best articles need help getting noticed so the only people reading your blog posts aren’t you and your subscribers. Promoting your blog post is vital to driving social media engagement for your article which will lead to traffic back to your blog.  This infographic by Divvy does a nice job explaining the steps you should be taking after you’ve written your next article.

If you found this article helpful, be sure to follow @BrandLoveLLC on Twitter, “Like” BrandLove on Facebook, follow BrandLove on LinkedIn and add BrandLove to your Google+ circles. There are many more tips and tricks on my other social networking sites. Thank you for reading this post and feel free to share it with your friends. Your support is much appreciated!

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Filed under Blogging, Digital Marketing, Infographics, Social Media Marketing

Facebook Tip: Link Your Blog to Your Facebook Page to Drive Traffic (Free App!)


One advantage to the Facebook business page is the featured App tabs located just below your cover photo. Even if you’re tweeting and updating your Facebook business page status with your latest blog content (ahem — you should be if you’re not!) This FREE Application Tab, brought to you by Networkedblogs.com, is simple and easy to install and makes a great addition to your Facebook business page. One more way to drive traffic to your blog and get your articles read!

Ok, as promised, here’s what to do:

1. Log  into your Facebook account and on your Facebook business page, and in another window have your blog open (so you can quickly copy and paste the URL).

2. Visit networkedblogs.com and at the top right, click where it says, “Add Your Blog.”

3. You’ll be asked to log in with Facebook – do that.

4. Logging in will bring you to a page that lets you Register a Blog. Type or paste in the full URL of the blog, i.e. http://www.brandlovellc.wordpress.com.  Click “Next.”


5. Now you’ll be asked to fill in a bit more info, including the title of the blog, a brief description, a few tag words, etc. The “feed” address to the blog should be automatically entered.

6. When you finish, you’ll be brought to a page about the blog. On the left hand side of the screen under “Blogger Tools” you’ll see the word, “Syndication.” Click that, then go check your email for a verification email. Click where indicated in the email and you’ll be brought to another networkedblogs.com page.

7. Click on the “Blogger Dashboard” in the upper right hand corner; then in the menu under your blog, next to Publish, select Add to Facebook Page. Select the page you want to add your blog to and click the blue “Add Page Tab” button.


8. Head over to your Facebook business page, refresh the page if needed, and you’ll see a tab that says “Blog.” Click on the tab and you’ll be able to choose which blog (yours!) to appear on the page. If there are photos/graphics on your blog posts, the list of recent post excerpts will appear with thumbnails (as shown), giving your Blog tab on Facebook a clean, professional look and offering readers another way to engage with your words.

Keep in mind, not everyone clicks on App Tabs. To make sure everyone sees your new blog post on Facebook, post a Facebook status update with your article and include the shortened link to your newest content each time you blog. You can even take a screenshot of your blog article and post a picture of it for a higher ‘reach’ to your audience. See example below.

If you found this article helpful and are not already a fan of BrandLove, LLC Facebook Fan Page, please follow the link and “like” my page. There are lots more social media tips and information. My fan page is updated daily. Thank you for your support!

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Filed under Blogging, Facebook, Social Media Marketing

[Promote Yourself] It’s Your Turn to BRAG YOUR BLOG to Create Brand Awareness and Drive Traffic!


As a way of showing gratitude to my loyal readers, I’ve created a forum for you to BRAG YOUR BLOG so you’ll get greater exposure from all my readers and Facebook fans if you choose to post there too. This is an opportunity for YOU to tell us how great your blog, podcast, videos or other content is in the comments section below. You’ve spent a ton of time researching and writing your blog post for the world to see and, hopefully, share. Even the best articles need help getting noticed so the only people reading your blog posts aren’t you and your subscribers. Promoting your blog post is vital to driving social media engagement for your article which will lead to traffic back to your blog.   What good is great content if no one knows you’re out there? Don’t be shy, it’s all about YOU!

I also have a BRAG YOUR BLOG going on right now on my Facebook fan page if you want to check it out and promote yourself there too.

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Filed under Blogging, Digital Marketing, Facebook, Marketing, Social Media Marketing

[Infographic] Find out How and Why Corporations are Using Social Media to Gain Exposure and Generate Leads


The following Social Media is Going Corporate infographic was created by MBAPrograms.com and it showcases how and why businesses are using social media and how small and large businesses are tweeting, pinning and posting to gain more brand awareness, generate leads and engage with their customers and fans.

Here some interesting highlights from the infographic:

  • 94% of corporations use social media
  • 85% say using social media has increased brand awareness
  • 74% saw an increase in website traffic
  • 58% use it for lead generation and building brand loyalty
  • 76% plan to increase their use of YouTube and video marketing
  • Favorite social sites are Facebook (92%), Twitter (82%), LinkedIn (73%) and blogs (61%)
  • 58% of Fortune 500 companies had Facebook pages in 2011, 62% had Twitter accounts

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Filed under Blogging, Branding, Facebook, Infographics, LinkedIn, Pinterest, Social Media Marketing, Twitter, YouTube

[Infographic] 2012 Social Media Marketing Report


This infographic was created by Patricia Redsicker, based on a 42-page social media marketing industry report created by the people at Social Media Examiner. The report shows how marketers are using social media to promote their businesses. If you’d like to read the whole report, you can download the study here.

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Filed under Facebook, Infographics, LinkedIn, Social Media Marketing, Twitter, YouTube

4 Reasons I Switched My Blog from Tumblr to WordPress and a “How To” Included.


Hello WordPress! Goodbye Tumblr.

Deciding to move your blog can be intimidating and scary for many reasons, but I’m pretty sure I made the right decision. My decision to switch was based more upon what WordPress could offer that Tumblr couldn’t than any issues I had with Tumblr itself.

Here are 4 Reasons why I decided to make the switch.

1. SEO

Another reason why I switched to WP is SEO, which stands for Search Engine Optimization. It basically includes processes behind improving a site’s visibility in search engine results pages, such as Google. Apparently, if your blog’s HTML coding is bad, your site will be down ranked. The great thing about WP and its blog templates is that they are more SEO friendly. In addition to this, WordPress has a great number of SEO plugins you can install and work with, and they’re super easy to use.

2. Social Plugins.

WOW. One of the things I love most about WP is the awesome plugins. WP plugims make your life super easy – there are lots of them, and you can access each of them right from your Dashboard, including a built-in Google Analytics or Statcounter app. How cool is that?

3. Simplicity.

I just love WP’s post editor. It doesn’t take too much time to get used to it, but it’s much better than Tumblr and easier to use. WP also has a button which lets you paste a text from MS Word – AND it doesn’t mess up your theme. You don’t have to worry about it being complicated even if you’re not a HTML expert – the post editor looks almost identical to the one we have in MS word so you don’t even have to go near the HTML editor button if you don’t want to.

4. Privacy.

I know some people are obsessed with privacy but they don’t realize that it’s actually the number one reason why people can’t or simply won’t comment on their blog posts. WordPress is definitely much better with filtering out spam. An interesting thing about WP’s comment system is that, in addition to being able to moderate your comments before publishing, you can edit your comments too. Tumblr doesn’t allow comments with the free version. Huge con. Plus, WP also lets you password-protect your posts – either all of them, or just the ones you’d prefer not to make visible to the public.

I love the fact that WP makes everything so easy. If you’ve been considering this move for a while just like myself, I would definitely say go for it. You’ll be surprised how professional looking and clean your blog is going to be, and its simplicity will definitely save you a lot of time.

Here’s 3 Really Easy Steps to making the switch from Tumblr to WordPress. [Source: WordPress.com News]

To bring your tumblelog’s content to WordPress.com, head to Tools → Import in your WordPress.com dashboard and look for the Tumblr importer. If you don’t already have an account here on WordPress.com then head over and sign up first.

Click the link to get started and then enter the email address you used to sign up to Tumblr, your Tumblr password and click Connect to Tumblr.

Start the Import

The importer will then fetch a list of your blogs and let you pick which one to import. Click Import this blog to get going.

Once you have started, the import progress will be shown on the import page and you will be sent an email when the import is finished. Videos you had uploaded to Tumblr are imported into VideoPress and other embeds are converted to use shortcodes. Sometimes the importer finds an embed it can’t convert and a list of these is included in the import completion email for you to check.

If your Tumblr site has a custom domain (like you.com instead of you.tumblr.com), then you’ll need to disable the custom domain temporarily while the import is processed. You can do this by going to your Tumblr Dashboard, clicking on the Settings button and then un-ticking the “Use a Custom Domain” checkbox:

Then you’ll want to set up Domain Mapping on your WordPress.com blog so that your readers can use the same domain to reach your site as before.

Yes, There’s Actually Support.

If you have any trouble importing your blog, contact support where one of the Happiness Engineers will be glad to help out. To learn all about WordPress.com’s features, check out their handy tutorialThere is also a comprehensive feature documentation at their support site.

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Filed under Blogging

8 Tips For Rockin’ Your Blog


Blogging can be tricky. Do you ever wonder if anyone out there is reading your posts, if it’s worth your time or if you’ll ever get advertisers, or sales or comments? The answer is… yes! But, it won’t happen overnight and there are many keys to success. I’ve spent some time scanning the Internet to find some useful tips on how to craft and promote a great blog from several different sources. Read on to gain insights.

1. Short, Catchy Headlines.

You have only a few seconds to help the reader decide whether they want to read your post or not so a headline that compels and teases the visitor to your blog or who sees your headline on a Tweet is a must in driving readership. List posts such as “10 Ways To..” or The 5 Top …” are always effective. These might seem redundant and overused but the fact remains they work.

“Your headline is the first, and perhaps only, impression you make on a prospective reader. Without a compelling promise that turns a browser into a reader, the rest of your words may as well not even exist.” —Copyblogger

2. Add Share Buttons.

Make it easy share your posts by adding share buttons at the top or bottom of the post for the major platforms where your audience is hanging out.

3. Promote Your Blog. 

Facebook, Twitter and LinkedIn are important for bloggers not only in the “B2C” sectors but also for “B2B” industries. Posting your blog headline description and linking to your news feed is vital. The combination of Facebook, Twitter and LinkedIn are where most of the planet is plugged into and making it easy for your ideas to spread is now essential not optional. Integrate your Facebook posts with Twitter by “connecting” both accounts. Your Facebook posts will automatically feed Twitter.  And, if you’re integrated with Twitter, and add #in after your Facebook posts, your posts will automatically post to LinkedIn as well.

4. Add Media.

Mix up your text posts with images, screen shots, graphs and online videos but remember to not make it too cluttered or overdo it.

5. Subscribing by RSS.

Make sure you are pushing your latest content out to those readers by having a “Subsrcibe by RSS” button.

6. Write About Industry News, Trends & Customer Pain Points.

Write about industry News – whats happening today, this week and this month. Read and develop content on industry trends – where is the industry going and what are the emerging hot segments. Finally, write posts that provide solutions for your customers problems

7. Feature Popular Posts.

Featured posts provide a guide for readers to quickly discover what your blog is about and why readers are turning up. It can also provide additional page views as they click through.

8. Make Your Content Scannable. 

Help your readers’ eyes by making your copy stand out. Here are some ways to do that:

  • Lists: Lists with bullet points are easy to scan and read. Lists help you break up and organize your thoughts in way that is easy to comprehend.
  • Headings and Sub Headings: Large, bold words act as visual cues, and your eyes travel to them without even thinking about it.
  • Blockquotes: These help make main points stand out on the page.

“Most people read online by scanning the page for individual words or phrases, headings and other visual cues. Studies have shown that reading from a screen is more tiring and therefore about 25% slower than reading from paper – hence scanning becomes a technique that most employ.” —ProBlogger

I promise you if you just use some of these tips, you will be surprised by the increase in the traffic and the the interaction and engagement that results. Happy blogging!

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Filed under Blogging