Tag Archives: Twitter

[Infographic] 2012 Social Media Marketing Report


This infographic was created by Patricia Redsicker, based on a 42-page social media marketing industry report created by the people at Social Media Examiner. The report shows how marketers are using social media to promote their businesses. If you’d like to read the whole report, you can download the study here.

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Filed under Facebook, Infographics, LinkedIn, Social Media Marketing, Twitter, YouTube

Totally Rad Retro Video’s of Facebook, Twitter, Google, Pinterest, DrawSomething and Angry Birds.


As requested, more flashback videos created by Squirrel Monkey. They are creating some funny videos showing how the most popular technology would have looked in the 80’s and 90’s—from the re-creation of the dial-up Facebook instructional video to an amazing rendition of Google and Twitter in BBS mode. Also, an 8-bit sensibility to spoof popular apps like Angry Birds and DrawSomething. If you’re wondering where LinkedIn is, you can find the 80’s rendition in an earlier blog post here.

Check them all out:

Facebook in the 1990’s.

Twitter in the 1980’s. 

Google in the 1980’s. 

If Angry Birds Were a Home Computer Game in the 1980’s.

Pinterest in the 1990’s.

If DrawSomething Were an Old PC Game.

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Filed under Facebook, Google+, Humor, LinkedIn, Pinterest, Social Media Marketing, Twitter, Videos, YouTube

8 Tips For Rockin’ Your Blog


Blogging can be tricky. Do you ever wonder if anyone out there is reading your posts, if it’s worth your time or if you’ll ever get advertisers, or sales or comments? The answer is… yes! But, it won’t happen overnight and there are many keys to success. I’ve spent some time scanning the Internet to find some useful tips on how to craft and promote a great blog from several different sources. Read on to gain insights.

1. Short, Catchy Headlines.

You have only a few seconds to help the reader decide whether they want to read your post or not so a headline that compels and teases the visitor to your blog or who sees your headline on a Tweet is a must in driving readership. List posts such as “10 Ways To..” or The 5 Top …” are always effective. These might seem redundant and overused but the fact remains they work.

“Your headline is the first, and perhaps only, impression you make on a prospective reader. Without a compelling promise that turns a browser into a reader, the rest of your words may as well not even exist.” —Copyblogger

2. Add Share Buttons.

Make it easy share your posts by adding share buttons at the top or bottom of the post for the major platforms where your audience is hanging out.

3. Promote Your Blog. 

Facebook, Twitter and LinkedIn are important for bloggers not only in the “B2C” sectors but also for “B2B” industries. Posting your blog headline description and linking to your news feed is vital. The combination of Facebook, Twitter and LinkedIn are where most of the planet is plugged into and making it easy for your ideas to spread is now essential not optional. Integrate your Facebook posts with Twitter by “connecting” both accounts. Your Facebook posts will automatically feed Twitter.  And, if you’re integrated with Twitter, and add #in after your Facebook posts, your posts will automatically post to LinkedIn as well.

4. Add Media.

Mix up your text posts with images, screen shots, graphs and online videos but remember to not make it too cluttered or overdo it.

5. Subscribing by RSS.

Make sure you are pushing your latest content out to those readers by having a “Subsrcibe by RSS” button.

6. Write About Industry News, Trends & Customer Pain Points.

Write about industry News – whats happening today, this week and this month. Read and develop content on industry trends – where is the industry going and what are the emerging hot segments. Finally, write posts that provide solutions for your customers problems

7. Feature Popular Posts.

Featured posts provide a guide for readers to quickly discover what your blog is about and why readers are turning up. It can also provide additional page views as they click through.

8. Make Your Content Scannable. 

Help your readers’ eyes by making your copy stand out. Here are some ways to do that:

  • Lists: Lists with bullet points are easy to scan and read. Lists help you break up and organize your thoughts in way that is easy to comprehend.
  • Headings and Sub Headings: Large, bold words act as visual cues, and your eyes travel to them without even thinking about it.
  • Blockquotes: These help make main points stand out on the page.

“Most people read online by scanning the page for individual words or phrases, headings and other visual cues. Studies have shown that reading from a screen is more tiring and therefore about 25% slower than reading from paper – hence scanning becomes a technique that most employ.” —ProBlogger

I promise you if you just use some of these tips, you will be surprised by the increase in the traffic and the the interaction and engagement that results. Happy blogging!

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Filed under Blogging

What the Heck is a Twitter #Hashtag? And a Handy #Hashtag Cheat Sheet.


If you are a novice Twitter user and have been wondering what the # symbol means, this post is for you. #Hashtags are simply text or key words and can be placed in the beginning, middle or end of a tweet and are integral to the Twitosphere*, helping users categorize trending topics. For example, using #ff or #followfriday** is a #hashtag. Just decide on the keyword you are targeting, place a pound sign in front of it, and you’ve created your first #hashtag.

Clicking on a #hashtag in a tweet shows you all the aggregated tweets on a topic from the Twitosphere.  This is a great way to search for people with common interests or in a job search. You can also use a third-party monitoring tool such as HootSuite to search for #hashtags. Just decide on the keyword you are targeting, place a pound sign in front of it, and you are all set! 

#Hashtags are created organically by Twitter users; some are used regularly and others come and go—like one created for a specific event.

*On Friday’s, using #followfriday or #ff in a tweet along with 1 or more @names means you recommend those people as worth following.

**Twitosphere means Twitter users from all over the world.

To find more social media tips and tricks follow me on Twitter or Facebook. Thank you in advance for your support!

Cheat Sheet of #Hashtags.

To Find an Employer

These are the tags to plug into Twitter’s search engine to connect you with companies with openings.

  • #hiring: Here it is, your No. 1 word to find a hiring company is … hiring.
  • #tweetmyjobs: It’s a pretty clunky phrase, but #tweetmyjobs has been tagged nearly a million times, so include it in your search.
  • #HR: The folks handling the headhunting for the company will be from human resources, so go straight to the source.
  • #jobopening: Now we’re talking. This tag is almost exclusively used by people offering people work. Easy.
  • #jobposting: “Jobposting” is another efficient tag to search, only it’s used a bit less than #jobopening.
  • #employment: Often listed along with #jobs at the end of a tweet, #employment is a major keyword used by businesses in the market for talent.
  • #opportunity: There will be some quotes and other tweets that don’t help you, but there will be plenty of hookups toemploymentopportunities.
  • #recruiting: Search this hashtag to find not only employers that are hiring, but inside info on the recruiting techniques they’ll be using.
  • #rtjobs: Many Twitter users are there helping you out by retweeting job openings they come across.
  • #jobangels: The JobAngels are a volunteer group working to help unemployed people find jobs, and they have a strong presence on Twitter.
  • #jobsearch: Sometimes this will be the only hashtag a hiring company will use, so be sure to make it one of your search terms.
  • #joblisting: Attention! I’m a hiring employer and this is my way of telling you that I’ve got a job right here just waiting to be filled.

To Attract an Employer

Strut your stuff and get yourself out there with these hashtags to help employers find you.

  • #hireme: Don’t beat around the bush. #Hireme is short, sweet, and to the point.
  • #MBA: Have an MBA? Shout it out in a hashtag to direct employers to your top-shelf business acumen.
  • #linkedin: If you’re unemployed, you’re no doubt already networking away on LinkedIn, so let them know you have a viewable profile.
  • #profile: While you’re at it, go ahead and tag “profile” too, and couple it with #facebook, #linkedin, #monster, or any other place your details are posted on the internet.
  • #unemployed: It’s what you are, so own it and let employers know you are totally available for engagement.
  • #resume: If you’re tweeting about your resume posted online, be sure to hashtag it.
  • #CV:Curriculum vitaeis basically a more fleshed-out résumé, but#resumeis nearly twice as popular. Use both to be safe.
  • #needajob: Thousands of the unemployed have tacked this phrase onto the end of their tweets in the hopes an employer will stumble across it in a search.

To Find a Certain Type of Job

If you don’t want just any old job, try searching these hashtags for that special placement you have in mind.

  • #freelance: This is a hugely popular tag used by job hunters who want to leave the option of part-time, freelance work open.
  • #homebusiness: If you’re eyeing a job being self-employed, try searching this term for entrepreneurship ideas and tips.
  • #greenjobs: Here’s one for the truly unselfish people who put the environment before employment.
  • #dreamjob: If you aren’t sure what you want to do with your life, search this tag and get some ideas of what other people would do if they had their druthers.
  • #hotjobs: Hot jobs call for a hot hashtag.
  • #consulting: Another in the potentially temporary job category, #consulting is a nice tag to widen your net and earn some income.
  • #consultant: It might seem silly to use two tags that say virtually the same thing, but those three letters might make the difference in connecting you with your new employer.

Environment, Social Justice and Human Rights.

  • #humanrights: Use to discuss human rights or oppressive actions taken against individuals.
  • #poverty: Use this to start or join a discussion about poverty.
  • #hunger: Discuss subjects related to hunger.
  • #aid: Discuss financial or humanitarian aid.
  • #sustainability: Discuss topics related to sustainability.
  • #health or #healthcare: For use with tweets related to health.
  • #green: This popular hashtag relates to the green movement and, more broadly, environmentalism.
  • #eco: This hashtag is focused on improving the environment

On a Lighter Note, Funny Hashtags.

  • #MomQuotes: This hashtag was created by Jimmy Fallon for his “Late Night Hashtag” @LateNightJimmy bit on his show. Everything a typical mom would say categorized into one great hashtag.
  • #GenericTweet: Simply pokes fun at those who tweet about nothing special (we’ve all done a boring generic tweet without realizing it.)
  • #LessAmbitiousMovies: Think of a movie- then change its title to something less ambitious. It’s a fun little game to play with a group of friends as well.
  • #TwoThingsThatDontMix: It’s simple- what two things just don’t work well together?
  • #SoEmbarrassing: People sharing their embarrassing stories in less then 140 characters are always fun.
  • #FailedChildrensBookTitles: Here is your chance to recast your favorite book in the worst possible way.

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Social Media Stats For Convincing Your C-Suite to Invest in Social Media Marketing


If you’re having trouble convincing your executive team that your company needs to invest in social media, here’s a few hard facts to help you make your case more convincing. It’s so much more effective than whining to your boss, “But we really need a social media presence. Everyone else is doing it!”

  • There are 2 million companies on LinkedIn. [Source: mediabistro.com]
  • Pinterest has over 10.4 million users.  [Source: mediabistro.com]
  • Twitter has 140 million active users, who post a total of 340 million tweets every day. (Source: The Next Web) 
  • Facebook has over 845 million monthly active users. (Source: Facebook)
  • LinkedIn boasts more than 150 million members, including executives from all 2011 Fortune 500 companies. (Source: LinkedIn)
  • Google+ has over 100 million users. [Source: http://gigaom.com]
  • Google+ accounts for about 0.22% of referral traffic.
  • Pinterest is retaining and engaging users 2-3 times better than Twitter was at a similar time in Twitter’s company history.
  • YouTube has over 800 million monthly users who upload an hour of video per second. [Source: http://gigaom.com]
  • 79% of European and 86% of U.S. online adults engage with social media. (Source: Forrester) 
  • 81% of small businesses now use social media — up from 73 percent earlier this year (Source: Constant Contact) 
  • 82% of the world’s online population is reached by social networking sites, representing 1.2 billion users around the world. (Source: comScore) 
  • Nearly 1 in every 5 minutes spent online around the world is now spent on social networking sites. (Source: ComScore) 

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Filed under Social Media Marketing

Social Media Statistics for 2012


smartrobbie:

Social media statistics for 2012 via Mediabistro.

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April 12, 2012 · 4:19 pm